Uniqulo teams up with Laura Ashley

Uniqulo teams up with Laura Ashley

Following on from partnerships with global designers including Jil Sander, Charlotte Ronson and Costello Tagliapietra, Japanese high street retailer Uniqlo's latest partnership has a distinctly British feel.

The company is teaming up with English fashion and lifestyle brand Laura Ashley for a Spring 2012 collection comprising floral prints, T-shirts, stoles, and tunics.

With prices starting at £8.90 (€11), the Laura Ashley UT range will be available at Uniqlo stores across the globe, with a percentage of net sales being donated to the United Nations High Commissioner for Refugees.

The partnership also marks ten years of Uniqlo's classic T-shirt style, UT, and begins a year of celebrations for the retailer.

Famed for its floral prints, Laura Ashley's previous partnerships include a collection for sustainable fashion brand People Tree in Spring 2011, whereby three original prints from the brand's 1970s archive were re-worked in contemporary shades.

The initial drop of tees will launch February 6 while the rest of the collection will go on sale as of February 20.- Relaxnews

Publié le 19.01.2012

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